Creative Vacation Rental Ideas - Guest Experience and Marketing

Create a "Secret Perk" for Guests

Offer something unique that's not advertised in your listing. It could be a local bottle of wine, a guided experience, or an exclusive discount to a nearby attraction. Surprise perks encourage great reviews.

Personalized Welcome Videos

Record a short welcome video introducing yourself and highlighting key features of the home. Guests feel a stronger connection and are more likely to treat your property well.

Use a Hyper-Niche Theme

A regular vacation rental gets lost in the crowd. A Harry Potter-inspired home, 80s retro arcade theme, or a "Zen Retreat" will attract a cult following and set you apart.

List on Alternative Platforms

Don't just rely on Airbnb and VRBO. Try Plum Guide (luxury rentals), Kid & Coe (family-friendly stays), and HomeExchange (for swaps). You might attract different types of guests.

Encourage Instagram Geotags

Place Instagrammable spots inside the house (a cool neon sign, mural, or cozy coffee nook). Add a small sign encouraging guests to tag your rental on social media. Free marketing!